Oliver started his career in the motor industry at a very young age first working at Emlyn Garage in Newcastle Emlyn progressing to Evans Motors in Aberporth

Then in 1969 Oliver took the step to start his own business and created Bayview garage as a Petrol Station and workshop employing up to 5 mechanics, while Elizabeth raised the children and helped with the petrol station serving customers with fuel (as cars pulled in a bell would ring to alert them, they had a customer). Oliver worked long hours as demand was high in both the workshop and petrol station from the RAE and the RAF who were prominent employers in Aberporth which was a great help to kickstart the business. Interestingly the first ever delivery of fuel to Bayview was £500, today this is more than £35000.

In the early 1970’s, whilst working in the garage, Oliver even managed to build a new family home in Parcllyn. In the late 1970’s Oliver went on to build the flats next to Bayview Garage including a restaurant and bar which both Oliver and Elizabeth worked in, this was eventually converted to a hair salon for their daughter Glesni.

In the early 1980’s Morlais joined the work force in the garage. Together, they ventured into buying and selling used cars. In 1986 they were offered the opportunity to take on the Renault franchise and subsequently the first new Renault cars were sold from Bayview Garage in August 1986.

It was not long before they outgrew the premises at Bayview and felt the need for a more prominent site. In the early 1990’s Land was purchased in Penparc to develop their current site. Starting out much the same as Bayview Garage there was a petrol station, alongside the new Renault showroom, the workshop facilities continued to be run from Bayview Garage in Aberporth until the new workshop was added to the site in Penparc.

In the mid 1990’s Bayview closed its doors. As time moved on at their new site in Penparc a body shop, and car wash were added. As the business continued to grow in 2004 the decision was made to build a second showroom alongside the existing Renault showroom.

Realising there was an opening in Pembrokeshire for Honda, Morlais and Oliver first rented premises at Old Hakin Road in Haverfordwest and Roundabout Honda was opened. After a couple of years and striving for their own premises, they purchased the site at Neyland where roundabout Honda moved to.

As business continued to grow the opportunity arose to purchase the site next to roundabout Honda and this was opened as a used car centre.

In 2016 the opportunity to expand the business to Carmarthen arose and our flagship MG Dealership was opened, this has since been extended to our Neyland and Cardigan sites.

In approximately 2014 Oliver still keen to continue working re-opened the doors at Bayview, and he continues to work from here today.

2018 saw the third generation (Morlais’s son Cynyr) join the business in Carmarthen.

Oliver, Morlais and Cynyr are proud of their achievements with Renault, Dacia, Honda and MG and would like to thank its loyal staff who over the years have contributed to their continued success.